Icon Design Company Creative Freedom
Creative Freedom is a specialist icon design agency with more than 25 years’ experience creating bespoke icons for software, websites, and apps. Our team of expert icon designers deliver clarity, consistency, and creativity at scale.
- ✅ Complex Desktop Software UIs
- ✅ Websites & Online Applications
- ✅ Apps & Touch‑screens
We don’t build stock icon sets, or generate Icons using AI, every icon we create is designed from scratch to your needs, and all copyright is owned by you. Whether your need is 1 or 1,000 icons, we’ll take care of it.
Click on a project to see what custom Icon Design can do for you
Trusted by Global Brands
From multinational software developers to innovative startups, companies around the world trust Creative Freedom to deliver bespoke icon design that performs, visually and functionally.
Creative Freedom executed on our icon project to a high quality level. They responded well to feedback and turned around what few revisions we requested very quickly. Getting to the finish line on the icons was painless.
I recommend their services, which are not only excellent but also competitively priced.
Jon Grall
We needed over 700 icons for our new software product. Creative Freedom did a great job designing icons that had a fresh, modern look with minimal direction from us. Their system for organizing and approving the designs is professional and made communications easy, even though we were half-a-world away.
Anette Plumber
Need Custom Icons for yourSoftware, Website or App?
Whatever you’re building, enterprise software, a new app, or a refreshed website, we design icons that make your interface clear, engaging, and on-brand. Explore our core services below.
UI Icon Design for Software
Best for: SaaS Platforms, Engineering Tools, Enterprise Apps
From dashboards to data-heavy CAD tools, we create UI icon sets that are consistent, intuitive, and easy to scale as your software grows.
Website Icons & Illustrations
Best for: Marketing Teams, Agencies, Digital Brands
Eye-catching web icons and illustrations for landing pages, infographics, and navigation, designed to boost engagement and brand trust.
App Icon Design
Best for: Mobile Apps, Desktop Apps, Startups
Stand-out app launcher icons designed for iOS, Android, and desktop. Delivered in every required size and format so you’re store-ready from day one.
Not sure what you need?
Whether it’s a handful of icons or a full UI system, we’ll help you find the right approach. Talk to Adam for friendly, expert advice.
Why Choose Our Icon Design Company?
When it comes to icon design, most clients don’t just want beautiful visuals, they want a partner they can trust to deliver, regardless of scale or complexity. That’s where we stand out.
- 25+ years of experience in designing icons for global brands and software companies
- Specialist team of UI and branding-focused icon designers, not generalists
- Our Icon Manager platform simplifies feedback, approval, and asset delivery for complex projects
- Clear, consistent results across hundreds or thousands of icons, even across product suites
- No surprises: fixed pricing, clear briefs, and rapid communication
Unlike many icon design services that rely on one individual or outsourced freelancers, we’re a structured design company with dedicated project support. You work directly with Adam and get matched with the right designer from our international team.
Clients come to us when quality, reliability, and scalability matter.
Icon Design Projects Industry Examples
From enterprise software to web apps and internal tools, we’ve designed custom icon sets for every kind of interface. Here’s a snapshot of the kind of work we deliver, crisp, clear icons tailored to your exact needs.
Icon ManagerStress-Free Icon Design Projects
Managing a custom icon design project shouldn’t feel like herding cats. But when you’re juggling dozens or even hundreds of icons, it’s easy for things to spiral, missing feedback, outdated files, or confusion over which version is final.
That’s why we created Icon Manager, our own purpose-built platform designed to simplify even the most complex icon projects. Unlike shared folders or endless email chains, Icon Manager gives your team one central hub where everything is crystal clear.
Here’s what makes it different:
- Track progress across multiple stages and deliverables, including sets, sub-sets, and update rounds
- Comment on icons individually with threaded feedback to avoid crossed wires
- Side-by-side version previews so you can compare changes instantly
- Easy approvals, mark icons complete with one click, or request tweaks
- Download final artwork in multiple formats (SVG, PNG, ICO, ICNS) whenever you need it
It’s perfect for enterprise software teams, product managers, and marketing departments who need clarity and control, without micromanaging the creative process.
And because it’s exclusive to Creative Freedom clients, it’s fully optimised for the way we work. No learning curve. No extra cost. Just streamlined icon design that keeps your project moving forward.
What Our Clients Ask Before Starting
- What does Creative Freedom do?
- We design custom icons for software, websites and apps—including full UI icon systems, app launcher icons, and technical/CAD icons—delivered in the formats your developers need.
- How much do custom icons cost?
- Pricing depends on quantity, complexity, sizes and deadlines. As a guide, small UI icons start around £45 each and app launcher icons from £250. We provide fixed quotes before work begins.
- How long does an icon project take?
- Small sets are typically delivered in 1–2 weeks. Large programmes run in sprints, and we can deliver new icons daily via our Icon Manager workflow.
- Which file formats do you supply?
- SVG and PNG as standard, with optional ICO, ICNS, XAML, and Adobe Illustrator source files. We match your platform and implementation requirements.
- Can you match our existing style or design system?
- Yes—our team matches OS standards and in-house design systems to ensure new icons feel native and consistent across your UI.
- Do you work under NDA?
- Yes. We frequently work under NDA and keep your IP confidential. Portfolio usage is only with your permission.
Have more Icon Design questions?
Fresh from the Icon Design Company Blog
Icon design isn’t just what we do, it’s what we obsess over. Our blog is packed with helpful guides, behind-the-scenes case studies, and expert tips to help you make better decisions about your next icon project.
AI Icon Design Thinking of Replacing Your Icon Designer? What Works (and What Doesn’t)
By Adam Parrish
AI tools are moving fast and they are genuinely useful, but can they deliver a consistent, production-ready icon library for complex software? This post shares a practical view from the studio: where AI helps, where it hinders, and how to use it without losing control of style, clarity, and workflow. Can AI Design Icons with... Read more »
Unlock Your Brand’s Potential: The Power of Custom Icon Design
By Adam Parrish
Custom icons aren’t just about aesthetics, they’re about clarity, usability, and brand recognition. In a world where first impressions are visual and user attention spans are short, custom icon design can transform your product’s experience and communicate your brand in a single glance. Why Custom Icons Matter More Than Ever Every digital interface, from engineering... Read more »
Custom CAD Icons: Why Complex Engineering Software Needs Purpose-Built UI
By Adam Parrish
In CAD and CAE environments, icons aren’t just decoration, they’re a critical part of the workflow. When hundreds or even thousands of tools compete for screen space, your icon set can make the difference between a streamlined interface and daily frustration. Here’s why purpose-built custom CAD icons are worth the investment, and how we’ve helped... Read more »
