Icons and logos can be an important part of the overall package to brand and market products. It’s no wonder that some companies spend huge budgets on brand design and marketing. Other factors being equal, the companies that create h4 or easily identifiable brands usually get a head start in the competition for customers. In… Read more »
An important element of developing an application is conveying usability through the interface for users of the product. Users need to feel that the application has been developed to meet their needs through extensive market research, as well as finding it simple and straightforward to use. Too often, however, developers go overboard from a design… Read more »
Designing a fresh set of icons can really revamp the interface and usability of your application or product. There are several factors to consider when choosing your icons: size, simplicity, use of colour, avoiding text, etc. But these icons can sometimes represent a function through metaphor, and in so doing it is important that your… Read more »
The use of 3D icons is an ideal way to give your application, program or website a fresh look. Whether you are starting something new, or wanting to inject new life into an existing set of icons by sprucing them up, three-dimensionality could be the way to go whatever your theme, be it business, technology,… Read more »
The scope of the design projects we undertake can vary enormously, from relatively small projects for iPhone and iPad applications, requiring just a handful of files, to larger software applications that require hundreds of individual icons in many sizes and states, leading to the production of thousands of files, all needing to be documented and… Read more »
Getting a new icon set for your website or application often means going back to the drawing board. You would be considering many aspects during the design process such as how your new icons will convey your business or brand’s identity, and whether the images used are relevant in identifying the functions they represent or… Read more »
A lot of companies have been established with a small in-house team and enjoyed the successes of this set-up. Your brand, however, may be set for bigger and better things, which could involve expansion or looking at external sources for their design services. Every company is different, but when it comes to the bigger picture… Read more »
Icons have become an essential element of modern web design and have to be both functional and visually appealing. Web 2.0 has given rise to an increasing number and different variants of icons. The more Web 2.0 websites, applications and platforms that appear, the greater the need for icons. Although it is tempting to litter… Read more »
From business-to-consumer and business-to-business websites, to shopping portals and social networking sites, icons are everywhere, so it’s never been more important and relevant to have great icon design to assist users in their journey. So what works best in icon design? In the age of the information highway, icons that really work are those that… Read more »
Icon design has developed over the years as computer-aided design has become more advanced. There is now a greater demand for three-dimensional images, as they help 3D arrowsto represent objects or signs as we actually visualise them: solid, and with light, shadow and depth. This contemporary and polished look has made three-dimensional icon design one… Read more »
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Telephone: +44 (0) 7801292181
Email: adam@creativefreedom.co.uk
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